If I drink poison, will the Gartner analyst die?

Every week or two, we hear the same complaint from at least one company.

“The analyst we deal with is an idiot,” the CMO will tell us. “He simply doesn’t understand […]

By |February 4th, 2014|Featured|0 Comments

A Magic Quadrant Tale of Three Acquisitions

One question we often hear is “Is there a real impact to inclusion in a Gartner Magic Quadrant?” Frankly, the answer is obvious, but the evidence is often hard to […]

By |January 13th, 2014|Featured|0 Comments

Lifting the Lid on the Black Box

“The genius of our product is inside this Black Box.” Innovative ideas are precious and rare. For many firms, there is just one technology or technique that forms that vital […]

By |October 16th, 2013|Featured|2 Comments

Tips for Gartner Symposium Survival

I was at Gartner for 19 years, latterly group vice-president for the software research group and head of analyst associate development. Having attended (and survived) Symposium as an associate, I […]

By |October 3rd, 2013|Uncategorized|0 Comments

The New Gartner Interactive Magic Quadrant

Gartner has recently announced that an enhanced version of the Magic Quadrant will be released on 29 July. So what’s driving this change, what is it, and what does it […]

By |July 20th, 2013|Featured|0 Comments

A Midsize Problem

Some months ago a client of ours while talking to one of the Gartner analysts who covered them, learned, to their delight, that the analyst had recently given a particular […]

By |July 1st, 2013|Featured|0 Comments

Whose responsibility is my analyst coverage?

Whose job is it to make sure you get the coverage you deserve? Is the onus on the analyst, or on the firm seeking coverage? These are key questions – […]

By |May 29th, 2013|Featured|3 Comments

Oops, Gartner Tilted the Playing Field Again

I don’t necessarily expect everyone to be excited at the news that the 2013 Application Performance Monitoring Magic Quadrant assessment is under way. It’s a specialist field, and only a […]

By |March 1st, 2013|Featured, Uncategorized|1 Comment

MQ Pistols at Dawn

One of the innocent pleasures of life in the analyst relations business is the opportunities it sometimes offers to watch respected specialists crossing swords in public. The allegations, the counterblasts, […]

By |January 7th, 2013|Uncategorized|0 Comments

Of Gods and Men

Once upon a time, I was referred to as “a god”.

It was a long time ago, and I like to think I’ve matured handsomely since then. But the point about […]

By |November 8th, 2012|Uncategorized|0 Comments