June 2018
Symposium Planning Begins Now (8am Pacific, 11am ET, 4pm UK)
Gartner Symposium is arguably the most important series of enterprise events of the year. You may be tempted to think “I’ve got my ticket. I’ve got my hotel reservation. I’m ready.” But you’d be wrong.
Find out more »2018 Analyst Assessment Survey Results: Ensuring the Best Possible Outcome – Session 2 (8am Pacific, 11am ET, 4pm UK)
Earlier this year, The Skills Connection conducted its second primary research project. A follow up on the original study, aimed at investigating people’s understanding of today’s analyst assessment processes and discovering what works, what effort and resources are required and what value can be derived from these assessments.
Find out more »2018 Analyst Assessment Survey Results: Ensuring the Best Possible Outcome – Session 1 (8am ET, 1pm UK)
Earlier this year, The Skills Connection conducted its second primary research project. A follow up on the original study, aimed at investigating people’s understanding of today’s analyst assessment processes and discovering what works, what effort and resources are required and what value can be derived from these assessments.
Find out more »May 2018
Are you “cool” and why does it matter? (16.00 Israel Time)
For a small vendor, to be cited by Gartner as a “Cool Vendor” can be the start of huge success. The Cool Vendor program, in which Gartner seeks out innovative small vendors to appear in Cool Vendor Reports has in the past branded vendors such as Instagram and Dropbox as “cool”. Technology purchasers, investors and partners pay attention to Cool Vendors as they may be the next big thing, The Gartner press machine creates significant publicity for Cool Vendors, effectively enhancing the Cool Vendors’ own marketing.
Find out more »How a different RFI/RFP methodology can dramatically improve your conversion rate (8am Pacific, 11am ET, 4pm UK)
The traditional approach to RFI/RFPs typically suffers from information overload, incoherence, inefficiency, poor quality and... submissions that, for the reader, are as dull as ditch water. It is resource-intensive, and all too often leads to you committing time and money to simply have the frustration of losing.
Find out more »March 2018
Got a Great Healthcare Offering? Why Don’t Analyst Firms See That? (8am Pacific, 11am ET, 3pm UK)
With the healthcare IT sector heating up, we are starting to see a rapid expansion in healthcare vendor assessments (e.g. Magic Quadrants, MarketScapes) by analyst firms like Gartner, IDC and…
Find out more »How to Brief IT Analysts (like Gartner) to Get Tangible Business Results (15.00 Israel Time)
Industry analysts influence 50-80% of all enterprise IT buying decisions, so meaningful engagement with them is critical to technology vendors of all sizes. When properly done, analyst briefings result in…
Find out more »February 2018
Changing the Analyst’s Mind – Session 2 (8am Pacific, 11am ET, 4pm UK)
Vendors often complain that analysts come to an evaluation with outcomes pre-determined and that nothing the vendor says or does will change the analyst’s mind. This is compounded by the…
Find out more »Changing the Analyst’s Mind – Session 1 (8am ET, 1pm UK, 6.30pm India)
Vendors often complain that analysts come to an evaluation with outcomes pre-determined and that nothing the vendor says or does will change the analyst’s mind. This is compounded by the…
Find out more »December 2017
How to Keep Analysts Engaged With Your Business (11am ET, 4pm UK, 18.00 Israel, 20.30 IST)
How do you make an analyst excited about the next instalment of your vendor story? Developing a meaningful level of engagement and on-going dialog with Gartner, or other IT, analysts…
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