Your Magic Quadrant/Wave has published – the tricks to turning the result into revenue (11am ET, 4pm UK)
April 27 @ 11:00 am - 11:30 am
Once your MQ is published, you may be tempted to heave a deep sigh of relief and get back to your day-job. That would be a big mistake. Having invested so much time and effort in the assessment, shouldn’t you try to maximize the return on that investment? Even more importantly, your inaction will cede control of the post-MQ narrative to your competitors, potentially turning a success into a disaster.
Through this 30-minute webinar, you’ll be able to:
• Understand the serious risks and potential rewards that kick-off on Publication Day
• Identify all the stakeholders you need to communicate with
• Recognize the different collateral each stakeholder will require
• Evaluate the timescales required to prepare and deliver those materials.
As a team of former senior analysts, with over 100 years of experience at Gartner, we have written, reviewed and approved hundreds of such assessments. As advisors, in recent years, we have worked on over 100 different assessments for our clients. During that time, we have witnessed how improved assessment results have helped those businesses to achieve accelerated growth, significant new account wins and, in a half a dozen cases, acquisition.
Do join our senior analysts, Jane Doorly and Adam Daum, to find out more.
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Gartner Peer Insights is one of the most significant shifts to the way vendor performance is measured and assessed. With over 2.3 million product comparisons conducted on the platform in 2020, an increase of 15% over the previous year, its significance is on the rise.