Analyst RFI Portals: The Gift That Keeps on Taking (11am ET, 4pm UK)
September 27, 2022 @ 11:00 am - 11:30 am
Gartner, IDC and other analyst firms are increasingly shifting their vendor data collection for assessments (like Magic Quadrants, MarketScapes and Waves) from spreadsheets and other documentation to structured Web portals. Ostensibly meant to streamline and standardize the data collection process, the result is a major upheaval in your response process, the detail and perspective you can provide and ultimately the predictability of your Magic Quadrant, MarketScape or Wave position.
In this webinar we examine the impacts, how you get ready and the changes in analyst engagement best practices.
– What are analyst RFI portals and where are we seeing them
– How portals may negatively impact your process, collaboration in preparing responses and quality of responses
– The impact of the possibility that RFI portals updates become a continuous process and the response details are published by analyst firms as selection guides
– Top tips on how to change your engagement processes, participation and timing to get the right results
As a team of former senior analysts, with over 100 years of experience at Gartner, and as advisors since 2009, we have witnessed how improved assessment results have helped those businesses to achieve accelerated growth and significant new account wins.
Join our senior analysts, Jeff Comport and Dave Cappuccio, to find out more.
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Featured in a research report? The tricks to turning the result into revenue (11am ET, 4pm UK)
Once your research report, e.g. Magic Quadrant, Wave, Marketscape or Cool Vendor is published, you may be tempted to heave a deep sigh of relief and get back to your day-job. That would be a big mistake.